While the shoe in this advertising doesn't look quite like the classic white Keds Champion below, it is an advertisement for Keds ("canvas, rubber-soled footwear") from 1917! The
United States Rubber Company (who later sold the Keds brand to
the Stride Rite Corporation and eventually became part of
Michelin's North American operations) introduced the first "Keds"
brand shoe to the shoe market on 14 July 1916.
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Last Updated: 29 March 2008 22:59
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copyright 1995-2008 by Charles L. Perrin.
READERS PLEASE NOTE: Names of athletic shoe manufacturers, shoe styles, and technologies may be trademarked by the manufacturers. Charlie's Sneaker Pages uses these names solely to describe the shoes with the same familiar nomenclature used by the manufacturer and recognized by the reader.